Service-based businesses (ISPs, agencies, consultants) often assume Reddit's engaged, tech-savvy users will convert. They invest in Reddit ads expecting the audience quality to translate into sales.

Reddit users are browsers, not buyers — especially for services. They'll click out of curiosity, but the platform mindset is "learn and discuss," not "purchase a subscription." Unlike e-commerce products that can trigger impulse buys, services require trust and consideration that Reddit's ad format doesn't build.

If you're a service business, test Reddit with a tiny budget ($500 max) before scaling. Track actual conversions, not just clicks. If you see the pattern of "clicks but no sales," pivot to organic community engagement instead of paid ads. Reddit rewards authenticity, not ad spend.

Onboarding wizard had 80% drop-off at permissions step

Users don't trust apps they've used for 30 seconds with system permissions.

Remove the wizard. Let users explore with sample data first. Ask for permissions inline when actually needed.

Posted my tool on Reddit weekly, got views but zero downloads

Reddit users hate being sold to. They respond to stories about shared problems.

Post about the PROBLEM your tool solves, not the tool itself. Let the community discover your solution in the comments.